Writing and content frameworks organized by purpose. Each entry includes category, components, use case, source, and related frameworks. Category-level LLM prompts are provided for each section.
Whether you’re writing technical documentation, project plans, or operational procedures, choosing the right framework makes your content more effective and easier to write.
Thought Pieces
Frameworks for exploratory writing that develop ideas through analysis and synthesis.
LLM Prompts: Create | Review - Category-level prompts that work with any thought piece framework (Classical Rhetoric, SECTIONS Model, Inverted Pyramid Meets Exploration, Dialogic Essay Structure).
Classical Rhetoric (Aristotle)
Category: Thought piece, persuasive essay.
Components:
- Ethos: credibility and authority
- Pathos: emotional appeal
- Logos: logical reasoning
Use case: Essays requiring persuasion and exploration of ideas. Use when content must balance credibility, emotion, and logical reasoning.
Source: Classical rhetoric framework from Aristotle’s Rhetoric (c. 350 BCE).
Related: Dialogic Essay Structure, SECTIONS Model.
SECTIONS Model
Category: Thought piece, idea mapping.
Components:
- Situation: context and background
- Emotions: emotional dimensions
- Contradictions: conflicting viewpoints or tensions
- Thoughts: analysis and reasoning
- Implications: consequences and outcomes
- Options: alternative approaches
- Next: forward-looking actions
- Summary: synthesis and conclusion
Use case: Mapping complex ideas requiring exploration of multiple dimensions. Use for thought experiments and exploratory writing.
Source: SECTIONS model for idea mapping and exploration (framework origin not definitively attributed).
Related: Inverted Pyramid Meets Exploration, Dialogic Essay Structure.
Inverted Pyramid Meets Exploration
Category: Thought piece, layered exploration.
Components:
- Core idea: central concept stated first
- Layers: progressive expansion of related thinking
- Implications: consequences and alternatives
Use case: Articles that start with a clear central idea and expand outward. Use when readers need the core concept immediately, followed by deeper exploration.
Source: Combines inverted pyramid structure (journalism) with exploratory writing techniques.
Related: SECTIONS Model, Classical Rhetoric (Aristotle).
Dialogic Essay Structure
Category: Thought piece, dialectical exploration.
Components:
- Competing viewpoints: two or more opposing perspectives
- Weaving: alternating between viewpoints
- Synthesis: resolution or open question
Use case: Essays exploring complex topics with multiple valid perspectives. Use when showing nuance rather than arguing a single position. This framework is particularly useful when writing about system design trade-offs where multiple valid approaches exist.
Source: Dialectical method (Socratic tradition) adapted for essay structure.
Related: Classical Rhetoric (Aristotle), SECTIONS Model.
Influence Pieces
Frameworks for persuasive writing that aim to change behavior or attitudes.
LLM Prompts: Create | Review - Category-level prompts that work with any influence piece framework (Problem-Agitate-Solve, AIDA, 5 Whys + Benefit Ladder, BJ Fogg’s Behavior Model, Cialdini’s Influence Framework).
Problem-Agitate-Solve (PAS)
Category: Influence piece, behavior change.
Components:
- Problem: identification of the issue
- Agitate: explanation of why it matters and the consequences
- Solve: proposed solution or action
Use case: Content that needs to motivate action by establishing a problem, intensifying concern, and then providing a clear path forward.
Source: Problem-Agitate-Solve (PAS) copywriting framework (attributed to Dan Kennedy and others in direct response marketing).
Related: AIDA, BJ Fogg’s Behavior Model.
AIDA
Category: Influence piece, copywriting.
Components:
- Attention: capture the reader’s focus
- Interest: maintain engagement
- Desire: create want or need
- Action: prompt specific behavior
Use case: Marketing copy, calls to action, and content designed to drive specific behaviors. Classic copywriting framework adapted for behavior change. See our AIDA Article Create prompt for applying this framework.
Source: AIDA model, attributed to E. St. Elmo Lewis (1898) for advertising effectiveness.
Related: Problem-Agitate-Solve (PAS), Influence Framework (Cialdini).
5 Whys + Benefit Ladder
Category: Influence piece, motivation mapping.
Components:
- 5 Whys: iterative questioning to find root motivation
- Benefit Ladder: linking surface behavior to deeper values
Use case: Content connecting actions to underlying motivations. Use when behavior change requires understanding deeper drivers.
Source: Combines 5 Whys root cause analysis (attributed to Sakichi Toyoda, Toyota Production System) with benefit laddering techniques (marketing research methodology).
Related: BJ Fogg’s Behavior Model, Influence Framework (Cialdini).
BJ Fogg’s Behavior Model
Category: Influence piece, behavior design.
Components:
- Motivation: desire to perform the behavior
- Ability: ease of performing the behavior
- Prompt: trigger or cue to act
Use case: Writing designed to increase motivation, reduce friction, and provide clear triggers. Use for any content aiming to change behavior.
Source: See The Behavior Model.
Related: 5 Whys + Benefit Ladder, Problem-Agitate-Solve (PAS).
Influence Framework (Cialdini)
Category: Influence piece, persuasion principles.
Components:
- Reciprocity: giving to receive
- Authority: credible sources and expertise
- Social proof: others’ actions and validation
- Consistency: alignment with commitments
- Scarcity: limited availability
- Liking: similarity and rapport
Use case: Structuring examples and calls to action using proven persuasion principles. Use when you need multiple angles of influence.
Source: See Influence: The Psychology of Persuasion.
Related: AIDA, BJ Fogg’s Behavior Model.
Fact-Based Reference Articles
Frameworks for authoritative, lookup-oriented documentation and reference content.
LLM Prompts: Create | Review - Category-level prompts that work with any reference framework (Diátaxis Reference Mode, Topic + Definition + Context + Examples + Caveats, TEA, FAQ Pattern, Cornell Note Style).
Diátaxis (Reference Mode)
Category: Reference documentation.
Components:
- Facts: authoritative statements
- Data: specific information and values
- Examples: concrete illustrations
- Where/how to use: application context
Use case: Standardized reference documentation where readers need fast lookup of facts, data, and usage patterns. This framework is particularly effective for API documentation where developers need quick access to method signatures, parameters, and return values.
Source: See Diátaxis.
Related: TEA (Topic, Evidence, Analysis), Topic + Definition + Context + Examples + Caveats.
Topic + Definition + Context + Examples + Caveats
Category: Reference documentation.
Components:
- Topic: subject identification
- Definition: precise meaning
- Context: placement within a larger system
- Examples: concrete illustrations
- Caveats: exceptions and limitations
Use case: Reference articles defining terms, showing context, providing examples, and noting exceptions. Flexible structure for various reference needs.
Source: Standard reference documentation pattern (common in technical writing).
Related: Diátaxis (Reference Mode), FAQ Pattern.
TEA (Topic, Evidence, Analysis)
Category: Reference documentation, analytical reference.
Components:
- Topic: subject identification
- Evidence: cited facts and data
- Analysis: interpretation of what the facts mean
Use case: Reference content requiring both factual presentation and analytical interpretation. Use when readers need both data and meaning.
Source: TEA (Topic, Evidence, Analysis) framework for analytical reference (framework origin not definitively attributed).
Related: Diátaxis (Reference Mode), Topic + Definition + Context + Examples + Caveats.
FAQ Pattern
Category: Reference documentation, web reference.
Components:
- Question: specific query
- Answer: direct response
- Expanded explanation: detailed context
- Links to deeper sources: related resources
Use case: Web reference pages organized around common questions. Use for content that needs to answer specific queries quickly.
Source: FAQ (Frequently Asked Questions) pattern for web reference (common web documentation pattern).
Related: Topic + Definition + Context + Examples + Caveats, TEA (Topic, Evidence, Analysis).
Cornell Note Style (adapted)
Category: Reference documentation, learning reference.
Components:
- Header: topic identification
- Notes: factual information
- Cue/keywords: important terms and concepts
- Summary: synthesis and takeaways
Use case: Reference articles that double as learning aids. Use when content needs to serve both lookup and study purposes.
Source: Adapted from Cornell Note-Taking System (developed by Walter Pauk at Cornell University, 1940s).
Related: TEA (Topic, Evidence, Analysis), Topic + Definition + Context + Examples + Caveats.
Lesson Planning
Frameworks for instructional content aligned with instructional design principles, suitable for solo learners creating their own lesson plans.
LLM Prompts: Create | Review - Category-level prompts that work with any lesson planning framework (Backward Design, Bloom’s Taxonomy, 5E Instructional Model, Gagne’s Nine Events).
Backward Design (Wiggins & McTighe)
Category: Instructional design, lesson planning.
Components:
- Desired outcomes: what learners should know or do
- Assessment: how to measure achievement
- Learning activities: experiences to reach outcomes
Use case: Instructional content where clarity on outcomes drives design. Forces explicit definition of success before creating activities. Particularly useful when planning project deliverables where success criteria must be defined upfront.
Source: See Understanding by Design. For more details, see Wikipedia: Backward Design.
Related: Bloom’s Taxonomy, 5E Instructional Model.
Bloom’s Taxonomy
Category: Instructional design, learning objectives.
Components:
- Remember: recall information
- Understand: explain concepts
- Apply: use in new situations
- Analyze: break down and examine
- Evaluate: judge and critique
- Create: produce new work
Use case: Shaping learning objectives and exercises that progress from simple to complex. Use to structure content from basic recall to advanced creation.
Source: See Bloom’s Taxonomy.
Related: Backward Design (Wiggins & McTighe), Gagne’s Nine Events.
5E Instructional Model
Category: Instructional design, self-paced learning.
Components:
- Engage: capture interest
- Explore: hands-on investigation
- Explain: concept introduction
- Elaborate: extend understanding
- Evaluate: assess learning
Use case: Self-paced instructional modules. Use for content that needs to guide learners through discovery and application.
Source: 5E Instructional Model developed by the Biological Sciences Curriculum Study (BSCS) in the 1980s.
Related: Backward Design (Wiggins & McTighe), Gagne’s Nine Events.
Gagne’s Nine Events
Category: Instructional design, lesson structure.
Components:
- Gain attention
- State objective
- Stimulate recall
- Present material
- Provide guidance
- Elicit performance
- Provide feedback
- Assess performance
- Enhance retention
Use case: Structured lesson planning with explicit events from attention through retention. Use when you need a systematic approach to lesson design.
Source: Gagne’s Nine Events of Instruction from The Conditions of Learning (1965).
Related: 5E Instructional Model, Bloom’s Taxonomy.
Framework Selection Guide
Quick lookup by writing goal:
Thought exploration: Classical Rhetoric (Aristotle), Dialogic Essay Structure, SECTIONS Model, Inverted Pyramid Meets Exploration.
Behavior change: Problem-Agitate-Solve (PAS), AIDA, BJ Fogg’s Behavior Model, Influence Framework (Cialdini), 5 Whys + Benefit Ladder.
Reference documentation: Diátaxis (Reference Mode), FAQ Pattern, TEA (Topic, Evidence, Analysis), Topic + Definition + Context + Examples + Caveats, Cornell Note Style (adapted).
Instructional content: Backward Design (Wiggins & McTighe), Bloom’s Taxonomy, 5E Instructional Model, Gagne’s Nine Events.
Cross-References
Related articles:
- Fundamentals of Technical Writing (for Diátaxis and reference documentation)
- Fundamentals of API Design and Contracts – when writing API documentation
- Fundamentals of Software Project Management – for applying Backward Design to project planning
References
- Diátaxis, documentation framework for structuring technical content.
- The Behavior Model, BJ Fogg’s framework for understanding behavior change through motivation, ability, and prompts.
- Influence: The Psychology of Persuasion, Robert Cialdini’s six principles of influence.
- Understanding by Design, Wiggins & McTighe’s backward design framework for instructional planning.
- Bloom’s Taxonomy, a classification system for educational learning objectives.

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